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It’s always a challenge to find a handsome sleep sofa that will stand up to the rest of your custom upholstery.
Yesterday I found a great solution to this conundrum while CJ and I were making the rounds of a few of our favorite showrooms in the Flatiron district of Manhattan…..
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Now that you’ve established your goals and identified your customer, crafted a content marketing strategy, and written a few posts, it’s time to consider the best practices for promoting your content.
But let me back up, there’s something important I forgot to mention that you need to do before you hit the ‘publish’ button.
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Last Friday we published our 250th post in just over 18 months. It was a lot of work researching and writing them, but in doing so we’ve accomplished quite a few of our goals.
Among them was my personal goal to work with interior designers and vendors in establishing blogs, and crafting effective content marketing strategies. Having accomplished that I decided to write a series of posts on what I’ve learned about blogging, as I am firmly convinced that content marketing is something that every design professional and product vendor should consider to advance their business.
I’ve concluded there are 3 distinct steps to consider for creating an effective blog: establishing goals and identifying customers, crafting compelling content, and promotion. In this post I’ll share how I help clients set goals for their blogs, and the simple method I employ to help them understand their customers.
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After being in Palm Beach for a week shopping and working, I decided to venture south to see what was up in Miami. There is a small unofficial district of galleries and vintage dealers sprinkled about in the North Miami area.
If you exit I-95 at Northeast 125 Street and travel east, you will come to a two block smattering of shops all located on the north side of the street between NE 7th and 9th Avenues. Your landmark is MOCA, North Miami located at 770 NE 125 Street. Don’t blink because you will miss it all together.
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As the Palm Beach season is revving up, designers who are working feverishly to complete projects in time for the official kick-off can still take advantage of the many varied and quirky shops which make up the West Palm Beach Antique Row association, along with a number of non-participating dealers who are located in the district. All are worth checking out.
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Last month NYC&G held it’s first-ever Innovation in Design Awards ceremony in New York, and the incredibly talented (and great friend to this blog) Glenn Gissler won in the ‘interior design’ category. In case you missed the images of the apartment he created that garnered him the win, I’ve included them in this post. He follows that incredible accomplishment this month with the launch of his new blog…..
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.Bracelet Table Lamp in Gilded Iron with Linen Shade
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This week all design eyes turn toward North Carolina and the annual High Point Market. In advance of his leaving for the event, I caught up with Barry Goralnick for coffee in the Flatiron district in in New York, to learn about his latest collection for Circa Lighting.
While all of his designs are beautiful, there are 6 that I think are real standouts, including the Bracelet Table Lamp shown above…..
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Tomorrow evening celebrated architectural, interior design, and landscape photography master Ron Blunt is hosting a party to celebrate the opening of ‘Panorama’ – a retrospective of 25 years of his work.
His dynamic clientele includes some of the world’s leading designers and architects, as well as cultural institutions and luxury brands. He has the eye of a painter, using idyllic light and striking composition to create the foundation for his evocative images….
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