Tag Archives: content marketing

Designing Your Presence On Social Media

Join Glenn Gissler and me as we continue the conversation

D&D Invite Glenn and Carl

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On the heels of last month’s lively discussion on why social media is so important for advancing your design-centric business, I was asked to come back to continue the conversation.

Celebrated interior designer and design blogger Glenn Gissler will join me to talk about establishing platforms, content strategies, and increasing your brand’s visibility.

Reserve a spot: rsvp@ddbuilding.com

Looking forward to seeing you there!

Design Business Blogging: Part III

Promoting your content by leveraging the community

jigsaw_puzzle

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Now that you’ve established your goals and identified your customer, crafted a content marketing strategy, and written a few posts, it’s time to consider the best practices for promoting your content.

But let me back up, there’s something important I forgot to mention that you need to do before you hit the ‘publish’ button.

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Design Business Blogging: Part II

5 Keys To Compelling Content

content-is-king

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By now most everyone has heard the adage ‘Content is King’.

And if you believe the folks at the Content Marketing Institute,  content marketing via blogs is slowly but surely replacing traditional marketing, and has radically changed the world of advertising since the dawn of the internet, and the subsequent phenomenon of social media.

As I mentioned in Monday’s post, the first step in blogging is to establish your blogging goals and identifying your audience.   The second step is to craft a compelling content strategy for reaching your goals.  I’m sharing some of what I’ve learned about that today.

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